Marketing Manager
Job Details
Job Title:
Marketing Manager
Department:
Digital Marketing
Location:
Abu Dhabi, UAE
Job Type:
Full Time
Salary:
AED 18,000 - 20,000
Job Description of Marketing Manager
✅ We are looking for a Marketing Manager with healthcare experience to lead marketing efforts in Abu Dhabi. In this role, you will shape how patients discover, trust, and choose a healthcare provider, from the first online touchpoint to long-term loyalty.
✅ You will own digital campaigns and social media, turn business goals into measurable results, and help grow patient acquisition in one of the region’s most dynamic healthcare markets. If you combine creative thinking with analytical discipline and enjoy leading projects from idea to impact, this role is for you.
Key Responsibilities of Marketing Manager
✅ Develop and execute marketing strategies that support patient acquisition and retention.
✅ Plan, launch, and manage digital marketing campaigns across paid, organic, and social channels.
✅ Manage the brand’s social media presence, content calendar, and community engagement.
✅ Map and optimize the patient journey, from awareness and enquiry to booking and follow-up.
✅ Translate business objectives into clear marketing goals, KPIs, and measurable outcomes.
✅ Track, analyze, and report on campaign performance, using insights to improve ROI.
✅ Lead and coordinate marketing projects, timelines, budgets, and external partners or agencies.
✅ Collaborate with clinical, operations, and management teams to align messaging and priorities.
✅ Lead and mentor marketing team members where applicable.
✅ Ensure all marketing content complies with healthcare advertising standards and regulations in the UAE.
Qualification Required for Marketing Manager
✅ Education
✅ Bachelor’s degree
✅ Experience
✅ 1+ year of proven marketing experience in the healthcare sector, preferably with clinics, hospitals, or medical centers in the UAE.
✅ Experience managing digital marketing campaigns and social media platforms.
✅ Skills
✅ Strong understanding of healthcare marketing, patient acquisition, and the patient journey.
✅ Excellent analytical skills, with the ability to turn data into action.
✅ Strong communication, project management, and leadership skills.
✅ Ability to translate business objectives into measurable marketing results.
